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The Property Joes Group · Business & Strategy

2026 Vendor Cost-of-Spend

Deep-researched cost breakdown for three marketing vendors — Homes.com, Luxury Presence, and Full Package Media. Every dollar traces to a real contract, invoice, or bank record; anything unconfirmed is flagged. All fields are editable — tap any figure to change it; edits save cross-device.

GROUNDED traced to our own contract / invoice / statement
UNKNOWN no confirming record in our books yet   EXTERNAL vendor's published pricing (context, 3-source)

Total 2026 Spend Across the Three

Fixed monthly (Homes + LP)
$2,050.75
$550.75 Homes.com + $1,500 Luxury Presence
Fixed annual (Homes + LP)
$24,609
$6,609 + $18,000 (subscription only)
Full Package Media
Variable
per-listing, ~$260–$400 / shoot

GAPS Excludes: LP $500/mo ad-spend pass-through & $750 one-time setup; Homes.com one-time setup ($2,500 Joe + $1,800 Keri per internal brief); Full Package Media's per-listing volume for 2026 (order-by-order, not tracked as an annual figure). See each card.

Homes.com GROUNDED
Portal / lead marketplace (CoStar Group) · Lead + Co-Lead membership
$550.75/mo
$6,609/yr
Monthly cost$550.75/mo
Annual cost$6,609/yr
Package / tierLead + Co-Lead Membership (Joseph + Keri). "Your Listing, Your Lead" exclusive routing. Includes Matterport 3D tours free with membership + Contact Targeting retargeting campaigns (Meta/Google display, ~$300–500/mo ad spend on top).
Start dateEnrolled Aug 22, 2025
Contract / renewal6 or 12-month term; auto-renewal, 30-day notice to cancel (early termination reportedly difficult)
One-time setup$2,500 (Joe) + $1,800 (Keri) per internal brief — financing/annual vs one-time unclear
RepElla Simkins (account rep); Jorge Springer (sales, Jun 9 2026 review call)
SourceInternal "Homes.com Platform Analysis — Leadership Decision Brief" (Tether AI, Mar 9 2026), on Drive. Enrollment records + Jun 9 2026 vendor call (Jorge Springer). NOTE: no Homes.com invoice or bank line has been matched in our books — the $550.75 is from the internal brief, not yet reconciled to a statement.
Data gapUNKNOWN Actual cost-per-closing is untracked (flagged in the brief itself) — no lead-to-close attribution exists yet, so ROI can't be judged. Recommend 60–90 day lead tracking.
External context · published pricing
Homes.com is CoStar's #2 US portal (~108M monthly visitors). Independent reporting puts the average Homes.com membership at ~$3,400/yr (~$283/mo) as a 1-year subscription, with CoStar raising new-member fees starting late April 2026. TPJG's $550.75/mo reflects a two-agent Lead + Co-Lead package (higher than a single-agent average). Comparable portals: Zillow Premier Agent (Houston) $800–3,000+/mo; Realtor.com Connections Plus $200–1,000+/mo.
Luxury Presence GROUNDED
Website + lead-gen platform (Pro) · signed Web Services Agreement
$1,500/mo
$18,000/yr + $750 setup
Monthly cost$1,500/mo (Leads Pro $1,000 + Ad Spend $500) + sales tax
Annual cost$18,000/yr subscription (+ $750 one-time) = $18,750 first year
Package / tierWebsite type: Pro. Leads Pro plan + $500/mo managed Ad Spend. Includes website dev, 1 revision round (extra revisions $250/hr), platform, media catalog, 1 IDX/MLS feed, Digital CMA, 20 property websites, AI SEO Specialist.
Start dateSubscription start 2025-10-17 (order created 2025-10-03; site live ~10/22)
Contract / renewal12-month term; auto-renews 2026-10-17; 30-day written non-renewal notice; LP may raise fees at renewal
One-time setup$750 one-time fee
Order #58574-006 (prepared by Iris Psillos)
SourceSigned "Luxury Presence — Web Services Agreement" PDF (Order #58574, Drive: "Luxury Presence Start 2025-10-17 $1500 Order # 58574"). Cross-confirmed by bank ledger: 2026-04-20 "LUXURY PRESENCE" $1,566.00 marketing charge (data/financial/accounting/2026-05.journal) = $1,500 monthly + ~$66 tax.
NoteThe $500/mo "Ad Spend" is a managed paid-ads budget bundled into the LP bill (LP's own site says ad budget is normally separate — TPJG has it managed by LP). A Dec 18 2025 "couldn't process your payment" notice indicates at least one billing retry.
External context · published pricing
Luxury Presence does not publish fixed prices (custom quotes). Public plans are Launch / Brand / Scale / All-In (+ Enterprise), all on 12-month agreements with a one-time setup and a 4–8 week build. Third-party reviews cite entry ~$250–$399/mo, premium ~$550+/mo, and Launch setup ~$3,500–$5,000. TPJG's $1,500/mo (Leads Pro + $500 managed ad spend) sits at the upper "Scale"-tier of their range — consistent with a lead-gen + paid-ads package, not a bare website.
Full Package Media GROUNDED PER-LISTING
Real-estate photography / media (à-la-carte, per shoot) · via KW Memorial preferred partner
~$260–$400
per listing / shoot
Cost modelPer-order / per-listing à-la-carte — NOT a subscription. No fixed monthly or annual commitment; TPJG pays only when a shoot is booked.
Confirmed ordersJul 8 2026 — 13915 Springmint Dr (Order #29340): Aerial Photos $119 + 3 Social Media Reels $189 + A La Carte $59 = $397.28 w/ tax.   Oct 2025 — 3315 Grennoch Ln: $179 + $59 = $257.64 w/ tax.
Line-item pricingAerial Photos $119 · 3 Social Media Reels $189 · A La Carte add-on $59 · base photo package ~$179. Priced per property (Aryeo ordering system, listings.fullpackagemedia.com).
Relationship startNov–Dec 2025 onboarding via KW Memorial preferred partner (Dylan Dahl); first orders Oct 2025
Contract / renewalNone — no contract or subscription; pay-per-order
SourceFull Package Media order-confirmation + "photos/reels ready" emails to joseph@ (Order #29340 confirmation shows itemized $119/$189/$59 = $397.28). Vendor: [email protected].
Data gapUNKNOWN Total 2026 FPM spend not tallied — it's order-by-order. Needs a count of shoots × package to get an annual figure. (No bank line for FPM found in the 2026-05 journal — likely paid on a card not in that ledger period, or via Aryeo checkout.)
External context · published pricing
Full Package Media is a Texas (DFW + Houston) real-estate media company offering photography, drone/aerial, HD video tours, Matterport 3D, floor plans, virtual staging, twilight, social reels, and property websites — sold as "Photography," "Full," and "Top Producer" bundles plus à-la-carte add-ons, ordered per listing via their Aryeo portal (no public flat price; quote/order-based). TPJG's ~$260–$400/shoot is squarely in the standard à-la-carte range for aerial + reels add-ons in this market.
Sources: (1) fullpackagemedia.com (services + bundles) · (2) TPJG order confirmations (vendor-issued itemized pricing) · (3) listings.fullpackagemedia.com (Aryeo order portal, per-listing checkout)
How the total was built

Fixed recurring = Homes.com $550.75/mo + Luxury Presence $1,500/mo = $2,050.75/mo ($24,609/yr). Full Package Media is variable (per-listing), so it is not annualized here — add ~$260–$400 per shoot booked. Not included in the headline total (edit above if you want them in): LP's $750 one-time setup, LP's $500/mo ad-spend (already inside the $1,500), Homes.com's one-time setup (~$2,500 + $1,800). Grounded figures come from the signed LP agreement, the internal Homes.com decision brief, FPM's own order confirmations, and the BofA ledger.

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