Branding Workflow

Every branding element — linked to its most recent asset in the team Drive.

38 elements · 33 with a live Drive asset · 5 need upload

Private resource · not indexed · from the Brief - TPJG doc, "Branding Workflow" tab

Brand master folder →  ·  Source brief doc →  ·  ← Library

Framework & Guidelines

Brand Guideline (Corporate)
Definition of Branding; branding vs marketing vs promotion; the master TPJG brand document.
CORPORATE: TPJG BrandingModified 2026-06-18
Open asset →
Alt: Spreadsheet ver: docs.google.com/spreadsheets/d/1AqY6CgDYyC3MWG6Qh_fDDtbVBIePvepvNk86TbXS65s
Luxury Brand Guideline (Lens: Standard > Luxury)
The Standard-to-Luxury lens brand doc.
TPJG Luxury BrandingModified 2025-12-11
Open asset →
Alt: TPJG and Luxury Presence: docs.google.com/document/d/1PQtT1emu_3kBK7QH2r4-oZZNE024AMnBrchFaQIdCos
Brand Master Folder (all assets)
Root brand folder: Logo, Headshot, Fonts, Business Cards, Social, Video, QR, Assets, Prospect.
Branding (folder)Modified 2025-11-01
Open asset →
Light v Dark (brand variants)
Doc: 'Light v dark' — light/reverse brand treatment. Reverse (light-on-dark) logo variant for dark backgrounds.
CFSP_Reverse.png (reverse/light variant)Modified 2024-12-03
Open asset →
Alt: har_logo_white_footer.svg + logo-equal-housing-white.svg in 01 Logo folder

Logo / Mark / Word / Color

Logo (mark > word > font)
TPJG logo lockups (centered/horizontal, spot/gray/reverse) in AI/EPS/PNG.
01 Logo (folder)Modified 2024-11-05
Open asset →
Alt: TPJG_CenteredLogo_Reverse_Temp.png etc.
Color Palette
Brand colors. Confirmed brand hex codes appear as colored-photologo files (#d4af37 gold, #0074c8 blue).
colored-photologo-#d4af37.png (gold)Modified 2020-12-18
Open asset →
Alt: #0074c8 blue: drive.google.com/file/d/1JQDdP9TSIoW_Mh1h4_roQetSTmjA5Xo-
Typography / Fonts
Brand typeface: Egyptienne (Linotype), OTF + license (MyFonts order).
Linotype - EgyptienneFLTStd-Bold.otfModified 2022-04-07
Open asset →
Alt: 03 Fonts folder: drive.google.com/drive/folders/18-pNHN_xG-qFXsX6CtJBLTWEsvoGXSc6
Icon
Brand icon assets.
Icon (folder)Modified 2023-01-21
Open asset →

Offline

Pre-engagement
Doc: Offline 'pre-engagement' — prospect/client-prospect research materials used before engaging a lead.
Client-Prospect (folder)Modified 2025-08-31
Open asset →
Alt: ** Prospect Research folder: drive.google.com/drive/folders/1Mk94n7_TkZA40IRQ-jKVj6vTxXSIDq2K
Business Card
TPJ business card front/back designs.
TPJ_BusinessCard_Front.jpgModified 2021-03-19
Open asset →
Alt: Business Cards folder: drive.google.com/drive/folders/1-6QWjrpyXvHh9cGSu1WM52mT_4PaFDB8
Presentation (listing / buyer deck)
Listing & buyer presentation decks (PDF) + WIP folder.
TPJ Listing Presentation.pdfModified 2025-09-14
Open asset →
Alt: TPJ Buyer Presentation.pdf: drive.google.com/file/d/1JBThZ_o9GNbxR67A0U_MhIqcqhuqJp4y
Newsletter
6-page community newsletter templates + BombBomb newsletter folder.
KM_6PG_Newsletter_Brentwood_DeerRidge_02.pdfModified 2023-06-25
Open asset →
Alt: bombbomb folder: drive.google.com/drive/folders/1M5Pr9vg6YmBNAKrX0B3ns1_84IbGp7Kk
Postcard
Branded postcards (Change-of-Address, housewarming, seasonal).
Change-of-Address_Postcard.pdfModified 2026-06-09
Open asset →
Alt: Housewarming Party Postcard Template: docs.google.com/document/d/1gXnoIvr9etuqqDUE9U6MkgMEDoRTNY8xGUT07tf2uQ8
Stickers / Pop-by Tags
Pop-by gift tags (branded thank-you tags for sphere touches).
PopBy_Tag-Teams-KEY-to-my-success.pdfModified 2026-05-07
Open asset →
Alt: Gratitude Pie Pop-By Tags.pdf: drive.google.com/file/d/1Aq93vxvdcVlmsgS-W2aM6zR7q1r2BN8R
Property Package (elevation, feature list, survey)
Per-listing property packages: elevation renders, feature lists, surveys, disclosures.
[3058 Locke:Estate:Livingston] elevation.jpegModified 2026-05-30
Open asset →
Alt: 4926 Summer Manor - Elevation 02.pdf: drive.google.com/file/d/1F_-wZhzToEFmsSnZUthKoctCH7Bl5TQ4
Marketing Brochures
Who We Serve / Relocation / Business Network brochures.
Brochure-Who We Serve.pdfModified 2022-01-12
Open asset →
Alt: Marketing folder: drive.google.com/drive/folders/1U7e54sWSpMZmzJhjmjMvCLeI8XAYb9f5
Headshot
TPJ / agent headshots (Capitol, Granduca series).
Headshot - TPJ - Granduca.jpgModified 2022-06-07
Open asset →
Alt: 02 Headshot folder: drive.google.com/drive/folders/1-xTEjVm8yqRcV2esQeycYRPBsWxxbPJz

Signature

Email Signature
Signature template doc + brand signature image assets.
TEMPLATE: SignaturesModified 2024-09-11
Open asset →
Alt: Living-Life-signature-white-transparent.png: drive.google.com/file/d/18dZ3UZOwNbeMDav1BN0ArBNq2B6henmN
MLS / HAR Signature
MLS listing draft/email templates carrying the brand.
SELLER/EMAIL: MLS Draft for ReviewModified 2026-01-29
Open asset →

Online / Digital

Website (company / lead)
Company & lead-site brand assets. Most recent found: TwinBird brand-change website spec PDF.
TwinBird Creative Brand Change to TPJG 202110 PJ_WebsiteModified 2025-09-08
Open asset →
Alt: HOWTO: Add a Newsletter post to DGP site: docs.google.com/document/d/1nTBKFC79D-FA2M1NF4eslvOePSjqM56wRQ8xrf9M-RI
Social (profile / page / group)
Social headers, content calendar, post templates.
07 Social (folder)Modified 2022-05-16
Open asset →
Alt: Social Media Content Calendar.pdf: drive.google.com/file/d/1_3Ms6FCxEMIzAzQnoFO_Rh3fPYh2Frlh
Video (reel, short, long form)
Branded intro/outro stingers + video folder.
turetener the property joes_intro.mp4Modified 2022-05-28
Open asset →
Alt: Video folder: drive.google.com/drive/folders/1YFP_K-c1K1rGzNnKhIlCPuBa-YXrbsdD
YouTube (channel branding)
Doc: Video 'YouTube' — branded YouTube channel art/banner and channel-header assets.
Youtube_Banner_-_Living_Life_In_Houston_Texas_YouTube_Banner.jpgModified 2025-04-18
Open asset →
Alt: Youtube Channel header folder: drive.google.com/drive/folders/1bbCI1xcfzZdE_R4Azy_4OMSsrbP_wWyO
Blog
Branded blog posts + blog media folder.
BLOG: Why Use A Realtor ... New ConstructionModified 2026-01-29
Open asset →
Alt: * Blog folder: drive.google.com/drive/folders/1C1ENvqkZUugS5v3yGZH4Ue24Vs0o05Qx
QR Codes / Tagging
Branded QR codes (Facebook, LINQ, BNI).
06 QR Codes (folder)Modified 2025-11-01
Open asset →
Alt: qr_bni_memorial_member_list.png: drive.google.com/file/d/1v6YB1ZxH1AdSE_QpHJoegQWzXa8mxY_Y

Takeaway (lead magnets)

E-book
Branded e-book lead magnets.
Bonus E-Book - How To Become an Engaging ConversationalistModified 2026-07-17
Open asset →
Checklist
Branded checklists (home enhancement, database, orientation).
30-Day Challenge Checklist.pdfModified 2026-05-05
Open asset →
Alt: Week 7 Home Enhancement Checklist: drive.google.com/file/d/17PFjekKf62I7G_URrLbP0VSYHFgK8JeJ

Templates

Template (document / sheet / presentation)
Team template library (02_TEMPLATES under 01_TEAM_ASSETS brand kit).
02_TEMPLATES (folder)Modified 2026-01-10
Open asset →
Alt: 01_TEAM_ASSETS: drive.google.com/drive/folders/1GrTPwkUWoHeCSalQfyphhQ82wzegwtKg
Letterhead
Letterhead template.
DGP_letterhead_0514.dotxModified 2020-02-03
Open asset →

Placement Channels (Brokerage · Industry · Marketing)

Brokerage: kw.com
Doc: 'Brokerage: kw.com' — brand placement on the Keller Williams brokerage platform / KW team assets.
KW (folder)Modified 2026-03-30
Open asset →
Industry: MLS/HAR > LuxuryHomeMarketing.com, NAR/realtor
Doc: 'Industry: MLS/HAR > LuxuryHomeMarketing.com, NAR/realtor' — brand placement across industry bodies (Institute for Luxury Home Marketing, NAR/realtor).
Luxury Home Marketing System (folder)Modified 2024-05-28
Open asset →
Alt: realtor_store_logo.png: drive.google.com/file/d/1jhN3jBHSFITK3IHhTW3btVs6RDFT1G2t
Marketing: Homes.com, LuxuryPresence.com, Zillow
Doc: 'Marketing: Homes.com, LuxuryPresence.com, Zillow' — brand placement across paid marketing portals. Most recent: Luxury Presence.
TPJG and Luxury PresenceModified 2025-10-09
Open asset →
Alt: Luxury Presence folder: drive.google.com/drive/folders/1uBhp9wJdo5IRSBXPAe79OJdCSyF312Nj

[Flow] — Process

Inventory > opportunity posting pipeline
Doc [Flow]: 'Inventory > opportunity for posting pipeline' — inventory branded assets, then post them through the content pipeline. Backed by the 30-day content calendar.
20-create-your-30-day-content-calendar.mdModified 2026-07-19
Open asset →
Alt: Social Media Content Calendar.pdf: drive.google.com/file/d/1_3Ms6FCxEMIzAzQnoFO_Rh3fPYh2Frlh
Two plenums: standard + luxury
Doc [Flow]: 'Two plenums: standard + luxury' — every asset produced in two brand tiers (standard + luxury lens). Process rule, not a single file.
No asset found in manager@ Drive — needs upload
One PDF to print
Doc [Flow]: 'One PDF to print' — consolidate each deliverable into a single print-ready PDF. Process rule, no consolidated master PDF found yet.
No asset found in manager@ Drive — needs upload

No asset found — needs upload

BombBomb personalized video branding template
Doc lists 'bombbomb (newsletter, personalized)' — only a BombBomb folder + how-to docs exist; no branded personalized-video TEMPLATE asset found.
No asset found in manager@ Drive — needs upload
Portfolio Package
Doc lists 'portfolio package' under Offline — no dedicated portfolio-package brand asset found (property packages exist per-listing, but no standalone portfolio template).
No asset found in manager@ Drive — needs upload
Consolidated Color/Font brand spec sheet
Hex codes & Egyptienne exist as individual files; no single consolidated brand style-spec one-pager found (guidance lives inside the CORPORATE doc).
No asset found in manager@ Drive — needs upload